Cambridge Harbor Branding
Logo + Graphics
Website
Cambridge Harbor Branding
Cambridge Harbor reflects a vision shaped by decades of community commitment. By carefully balancing residential, commercial, and park spaces, this waterfront development plan preserves the area’s natural beauty while embracing the distinct Cambridge lifestyle — where heritage and water meet. This shared, vibrant space is a gift to residents and visitors alike, celebrating the spirit and legacy of the Cambridge community.
BCT Design Group, along with their extensive work on the masterplan for the project, was tasked with creating the brand surrounding the project and coordinating these efforts with the historic community.
For over 30 years, the city of Cambridge and its partners have poured dedication into preserving and enhancing their historic harbor on the Choptank River. This partnership safeguards a place steeped in culture, ecology, and community pride, aiming to create a waterfront experience that reflects Cambridge’s unique character for all to enjoy.
For over 30 years, the city of Cambridge and its partners have poured dedication into preserving and enhancing their historic harbor on the Choptank River. This partnership safeguards a place steeped in culture, ecology, and community pride, aiming to create a waterfront experience that reflects Cambridge’s unique character for all to enjoy.
After an open community vote on over forty name options, “Cambridge Harbor” emerged as the choice, resonating with nearly a 2:1 majority. This name captures the connection between heritage and place, inviting both residents and visitors to experience Cambridge’s charm and pride.
After an open community vote on over forty name options, “Cambridge Harbor” emerged as the choice, resonating with nearly a 2:1 majority. This name captures the connection between heritage and place, inviting both residents and visitors to experience Cambridge’s charm and pride.
